Making sense of numbers so you can make better decisions

We started in 2018 with a simple belief: business owners shouldn't need a finance degree to understand their own numbers. Since then, we've helped over 200 Thai businesses turn their data into clearer paths forward.

7 Years Experience

200+ Clients Served

15 Industries

2.8M Data Points Analyzed

Financial analysis workspace with multiple monitors displaying business data

Started from frustration, built through experience

Back in 2018, I watched too many business owners make critical decisions based on gut feeling alone. Not because they wanted to—but because their financial reports were incomprehensible walls of text and numbers.

One manufacturing client had been losing money on their best-selling product for eight months. Their accountant knew the numbers. The owner saw the sales. But nobody connected those dots until we mapped it out visually.

That's when we realized the gap wasn't in data collection. Most businesses already track plenty. The problem was translation. Turning spreadsheets into something you could actually use to decide what to do next Tuesday.

So we built our approach around clarity first. Every analysis we deliver answers specific questions: Should you expand? Which products actually make money? Where's the cash going? We skip the jargon and show you what matters for your next move.

How we actually work with clients

Our process focuses on turning your existing data into practical insights. No mystery boxes, no complicated frameworks—just straightforward analysis that helps you see patterns you might have missed.

Understanding Your Context

We start by learning your business model, revenue streams, and cost structure. This usually takes two or three conversations where we ask probably too many questions about how things actually work day-to-day.

Data Review and Cleanup

Most businesses have messy data. That's normal. We identify gaps, reconcile inconsistencies, and organize information into useful categories. This step saves hours of confusion later when you're trying to spot trends.

Pattern Recognition

We look for relationships between different metrics—how changes in one area affect another. Sometimes we find obvious connections. Other times we discover things that surprise everyone, like seasonal patterns nobody noticed before.

Scenario Modeling

What happens if you raise prices? Cut costs? Add a product line? We model different scenarios using your actual numbers so you can compare options before committing resources to any single direction.

Clear Recommendations

We present findings in plain language with visual dashboards. You get specific suggestions tied to your goals, not generic advice. Every recommendation includes the reasoning behind it and potential risks to consider.

Ongoing Support

After initial analysis, many clients keep us on for monthly reviews. We track whether changes are working, adjust projections based on new data, and help you course-correct when reality doesn't match expectations.

Business meeting discussing financial reports and growth strategies

Close-up of financial charts and business performance metrics

What we're actually good at

Seven years of working with Thai businesses taught us where analysis adds real value. These are the areas where we consistently help clients make more informed choices:

Profitability analysis by product, service, or customer segment
Cash flow forecasting and working capital optimization
Pricing strategy based on actual cost structures and market positioning
Budget planning that accounts for seasonal patterns and growth targets
Investment evaluation for expansion decisions or major purchases
Break-even analysis for new initiatives or product launches
Operational efficiency reviews identifying cost reduction opportunities
Financial modeling for scenario planning and risk assessment

We work mainly with established businesses doing 5 to 50 million baht annually. That's the sweet spot where financial analysis makes the biggest difference—you have enough complexity to benefit from deeper insights but aren't big enough to need a full-time CFO.

Led by someone who actually enjoys spreadsheets

Our team is small by design. Better to work with fewer clients and give each one proper attention than spread ourselves thin trying to scale too fast.

Siriporn Wattana

Lead Financial Analyst

I spent six years at a Bangkok consulting firm before starting forwardtechbox in 2018. Got tired of creating 80-page reports nobody read, so I shifted focus to practical analysis that business owners could actually use. Outside of work, I'm probably hiking around Chanthaburi or experimenting with new ways to visualize data trends.

Reach out anytime: [email protected] or call +66 32 390 173